Luke strives to be the kind of marketer people want to hear from. He is passionate about bringing new ideas to the table and connecting with audiences beyond traditional channels. Outside of VFC, he enjoys running, cycling, and coaching a team of girls learning to code.

MY ENTREPRENEURIAL VISION:

I believe entrepreneurship should be accessible to anyone willing to try. My vision is to inspire Canadians to start today and to foster a community where shared knowledge, support, and resilience drive entrepreneurial success.